<?xml version="1.0" encoding="UTF-8"?>
<reviews itemIdentifier="Eisenhow1952">
  <review review_id="466">
    <review_id>466</review_id>
    <reviewbody>Cute lil' pro-Ike bit of political advertising, with a catchy theme song.  Everybody likes Ike!</reviewbody>
    <reviewtitle>Cute short animated campaign ad</reviewtitle>
    <reviewer>Asparagirl</reviewer>
    <reviewdate>2002-11-24 00:00:00</reviewdate>
    <createdate>2002-11-24 00:00:00</createdate>
    <stars>5</stars>
  </review>
  <review review_id="1295">
    <review_id>1295</review_id>
    <reviewbody>Classic piece of political advertising; catchy theme tune, great artwork. But is just me, or does the cartoony face of Ike himself look kinda shifty?</reviewbody>
    <reviewtitle>Ike, Ike, Ike, Ike.....</reviewtitle>
    <reviewer>Lewis Payne</reviewer>
    <reviewdate>2003-02-12 16:11:55</reviewdate>
    <createdate>2003-02-12 16:11:55</createdate>
    <stars>4</stars>
  </review>
  <review review_id="1450">
    <review_id>1450</review_id>
    <reviewbody>This advert is classic name repetition of product that is typical hard sell of those years. And of course, everyone likes ike, Uncle Sam, jet planes, elephants, milkmaids, firemen, ect.  Good stuff</reviewbody>
    <reviewtitle>Gosh, even the sun likes ike</reviewtitle>
    <reviewer>EWKEANE</reviewer>
    <reviewdate>2003-02-27 11:07:10</reviewdate>
    <createdate>2003-02-27 11:07:10</createdate>
    <stars>3</stars>
  </review>
  <review review_id="2161">
    <review_id>2161</review_id>
    <reviewbody>Another chilling example of the dreadful superficiality and blandness of the 50s. The catchy I LIKE IKE slogan appealed to me at that time. Then again, I was only eight years old, so what does that tell you about the mentality of the average voter of the day?
Yet, behind all of this blandness, peoples' lives were being ruined by the HUAC and the soon-to-be Vice President of the United States, not to mention a demonic Senator from Wisconsin. Taking all this into account, the blandness of this "Paid Political Announcement" becomes all the more frightening. Harry should have run for another term.</reviewbody>
    <reviewtitle>Politics LITE.</reviewtitle>
    <reviewer>zorach</reviewer>
    <reviewdate>2003-05-05 13:40:07</reviewdate>
    <createdate>2003-05-05 13:40:07</createdate>
    <stars>4</stars>
  </review>
  <review review_id="5114">
    <review_id>5114</review_id>
    <reviewbody>The utter crudeness of this spot makes it endearing.  It combines the obsolete advertising strategy of mating a catchy tune with a heavily repeated slogan, and the inoffensive imagery of cute cartoons.  Who could disklike a curvy elephant or an Elmer Fudd-lookalike Ike?  Sure the spot insults the intelligence of anyone out of gradeschool, but so do modern attack ads.  At least this ad is civil and upbeat.</reviewbody>
    <reviewtitle>crude</reviewtitle>
    <reviewer>rsmith02</reviewer>
    <reviewdate>2003-07-10 21:22:47</reviewdate>
    <createdate>2003-07-10 21:22:47</createdate>
    <stars>4</stars>
  </review>
  <review review_id="9676">
    <review_id>9676</review_id>
    <reviewbody>Compared to todayÃÂs ÃÂattack ads,ÃÂ this spot for Eisenhower looks remarkably innocent. A chorus opens with ÃÂI like Ike, you like Ike, everybody likes Ike!ÃÂ as crew of white Americans marches behind the Eisenhower ÃÂbandwagon.ÃÂ These figures evoke a long-gone America that supplied abundant jobs in manufacturing, farming and tradeÃÂa policeman, a fireman, a nurse, a cowboy, a locomotive engineer, a housepainter, and a businessman. We also see a farmer on a tractor and a young couple pushing a baby carriage ÃÂÃÂLetÃÂs get in step with the guy whoÃÂs hep, who can do the big job right!ÃÂ The backgrounds imply a cityÃÂbut the buildings are tilted in a way that suggests the look of a fleet of battleships; weÃÂre being reminded of EisenhowerÃÂs wartime experience. EisenhowerÃÂs face is pictured on the Republican elephant, but the Democrats are caricatured as asses. TheyÃÂre also pictured moving to the left on the screen, as the Republicans march to the right. The message of this ad is to ÃÂjoin the crowdÃÂ and vote RepublicanÃÂthe fifties ideal of conformity for its own sake. ÃÂLet Adlai go the other way!ÃÂ the track sings as we see a shadowy cartoonish figure on a donkey in the background bouncing across the screen (to the left, of course). This 1952 ad foreshadows the Republican partyÃÂs appeal to rural, white Americans. On one hand, we see the grim conformity of the fifties; but, in the working people portrayed, we also see an America that promised its white citizens at least, a ÃÂbig jobÃÂ that paid a living wage.</reviewbody>
    <reviewtitle>Get in Step With the Guy Who's Hep</reviewtitle>
    <reviewer>Marysz</reviewer>
    <reviewdate>2004-02-19 11:56:25</reviewdate>
    <createdate>2004-02-19 11:49:47</createdate>
    <stars>4</stars>
  </review>
  <review review_id="10599">
    <review_id>10599</review_id>
    <reviewbody>Ike for president, Ike for president... I wouldn't read too much into this one.  Catchy tune, innocent whitebread appeal, typical'50s persuasive repition.  The only problem I have with this add is the message at the end: "Now is the time for all good Americans to come and serve their country."  So if you vote Democratic, you are not a good American?  Oh well, still more entertining than Morning Again in America. Blegh!</reviewbody>
    <reviewtitle>Alright, I like Ike, shut up already!</reviewtitle>
    <reviewer>moderator</reviewer>
    <reviewdate>2004-03-18 23:07:14</reviewdate>
    <createdate>2004-03-18 23:07:14</createdate>
    <stars>4</stars>
  </review>
  <review review_id="11904">
    <review_id>11904</review_id>
    <reviewbody>Very similar to the animation and opening march music of the "Mickey Mouse Club" -- but with the Swingle Singers or the Hi-Lows singing a much more repetitive theme song.  Very much the opposite of a modern political attack ad -- it mentions the other candidates but cheerfully dismisses them rather than flinging mud.  In that sense it it refreshing, but at least the Mickey Mouse Club had Donald Duck chiming in as the loyal opposition.  Take it as an example of "bandwagon" advertising ("Everyone else is doing it!"), and you'll find itdepressingly transparent.</reviewbody>
    <reviewtitle>Who's the leader of the club?</reviewtitle>
    <reviewer>ridetheory</reviewer>
    <reviewdate>2004-04-19 16:14:59</reviewdate>
    <createdate>2004-04-19 16:13:05</createdate>
    <stars>2</stars>
  </review>
  <review>
    <reviewbody>Before there was name calling, mud slinging, and military record dredging, there were campaign commercials like this. A nice commerical, and it gets its point across very well. Wait a second, does this commercial have a point?</reviewbody>
    <reviewtitle>A great little commercial</reviewtitle>
    <stars>4</stars>
    <reviewer>Ja30fitz</reviewer>
    <createdate>2005-07-30 15:20:49</createdate>
    <reviewdate>2005-07-30 15:20:49</reviewdate>
  </review>
  <review>
    <reviewbody>Everybody likes Ike For President! The thoroughly unpeppy-like nominee gets an impossibly cute ad with cute cartoon characters, and an even more impossibly cute jingle to pass his message across. This totally works. 

A MUST SEE on this site!</reviewbody>
    <reviewtitle>We dont want John, or Dean, or Harry!</reviewtitle>
    <stars>5</stars>
    <reviewer>Spuzz</reviewer>
    <createdate>2005-12-17 03:20:50</createdate>
    <reviewdate>2005-12-17 03:20:50</reviewdate>
  </review>
  <review>
    <reviewbody>This commercial is great. The song is catchy, the animation quite good. It's a Must-See!</reviewbody>
    <reviewtitle>One Of The Greatest Commercials Of All Time!</reviewtitle>
    <reviewer>Christian_With_NES</reviewer>
    <reviewdate>2007-06-05 04:48:20</reviewdate>
    <createdate>2007-06-05 04:48:20</createdate>
    <stars>4</stars>
  </review>
  <review>
    <reviewbody>Well done. Catchy tune and effective animation.
Probably did some good for Eisenhower.</reviewbody>
    <reviewtitle>Excellent!</reviewtitle>
    <reviewer>ERD.</reviewer>
    <reviewdate>2007-09-18 22:11:23</reviewdate>
    <createdate>2007-09-18 22:11:23</createdate>
    <stars>5</stars>
  </review>
  <review>
    <reviewbody>*review deleted by reviewer*</reviewbody>
    <reviewtitle>I've got to admit something...</reviewtitle>
    <reviewer>Robin_1990</reviewer>
    <reviewdate>2010-02-15 15:26:15</reviewdate>
    <createdate>2008-02-16 17:38:40</createdate>
    <stars>0</stars>
  </review>
  <review>
    <reviewbody>...While this "commercial" is fun, happy, with a catchy toe-tapping jingle you'll hum for days, this is just one "commercial" of many. There were also far less silly (if less fun) Eisenhower Campaign "commercials" of the more standard nature (such as commercials talking about policy, "commercials" discussing what changes he would (like to) make, stuff like that).

As much as I love this toothpaste-commercial esque spot, it is merely one promo spot of many, and it would be LOVELY to see many of the other surviving examples of the 1952 Presidential Campaign promotional spots uploaded.</reviewbody>
    <reviewtitle>It's a nice "commercial", but...</reviewtitle>
    <reviewer>Seto-Kaiba_Is_Stupid</reviewer>
    <reviewdate>2010-02-15 15:32:26</reviewdate>
    <createdate>2009-02-07 21:49:31</createdate>
    <stars>5</stars>
  </review>
  <info>
    <num_reviews>14</num_reviews>
    <avg_rating>4.08</avg_rating>
  </info>
</reviews>

